This is where our story started! Over lots of coffees and glasses of wine, Brooke & Vibha decided the feminine care aisle needed a HUGE glow-up. Why were we still shopping in a crappy aisle like CVS? Why didn't the Sephora for women's health exist? How do I know what wellness trends are legit?
ladibug was created for the busy NYC girls. The ones who don't have time for last minute tampon runs or endless hours scrolling to figure out what wellness trends actually work.
Jul 2025
Sep 2025
Oct 2025
Feb 2026
Today
The beginning
Ladibug went live!
We officially went live, launching our website in the U.S. and celebrated with a launch party in Tribeca alongside some of NYC’s coolest brands
Creation of our community - the Ladibug Lounge
After one of our TikTok's went viral, we realized that girls in NYC were BEGGING for a women's health community! So we created one and had over 300 girls in NYC join up in the first few days.
We kicked things off with an event co-hosted with Kindbody about fertility and free AMH testing.
Times Square
Ladibug was on a billboard in Times Sqaure... it was the most pinch me moment of our lives (even though it was only 14 degrees).
Today
We’ve taken over 500 subways to hand deliver your Monthly boxes across NYC, hosted 10+ events, and are just getting started with growing the city’s newest—and most exclusive—women’s health & wellness club.
meet the founders
We’re two friends - who met in NYC and bonded over a shared passion for women’s health and wellness (and how chaotic our lives regularly get).
& the last thing we wanted to do was to run to cvs after being on our feet all day to get tampons & pads - and that's how ladibug was created
stay connected
@ladibug.co
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